The bookseller, now a rather staid, educated professional, started life in Ancient Egypt as a person outside the norm. In fact, the term profane, which means vulgar or irreverence for God or religious principles, comes from the Latin word profanus, meaning, literally, outside the castle walls. The good, reverent God-fearing ventures happened inside the hallowed walls, while the wild, uncultured, possibly shameless upstarts cavorted (and sold books) outside the castle walls.
(The Yellow-Lighted Bookshop)
Interesting stuff. I should have told my high school students that reading and buying books was anti-establishment. They no doubt would have opened Borders' accounts immediately.