Internet Reading
HarperCollins will capitalize on the power of the internet to sell books. They plan to publish the first portion of upcoming books on their website for people to read. Research shows that people will read around 40-50 pages of a book online before they want to buy it real form. HC hopes to propel revenue using this method.
Just another step towards the death of the physical book?
Just another step towards the death of the physical book?
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